Friday

Hanging with Celebs: Efva Attling Boutique Launch Event Edition

Wednesday night I attended the launch party for Swedish sensation Efva Attling's fine jewelry collection, and celebrated her first U.S. flagship boutique located in the heart of the meatpacking district (36 Little West 12th Street)

The neighborhood makes a perfect backdrop for this intimate, romantic space with lavender splashes accenting the calm décor.  

Her latest line was inspired around ‘beauty with a thought,’ and in turn, inspires purpose and happiness in the lives of those who wear it.  

Throughout the night we hob-nobbed with a-listers like Uma Thurman and Russell Simmons, and chatted up our magazine buddies.  Together we made wish lists of our favorite pieces including a ring called sans peur (meaning: without fear).  If anyone’s looking to buy some us some presents, all the clean-cut designs were stunning.

If you are going to be in the neighborhood, be sure to check out this avant garde atelier.

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