Looking to overhaul your makeup bag without breaking
the bank? The answer for
high-quality, low-cost essentials is e.l.f. Cosmetics. This diverse beauty brand boasts
everything beauty from high-pigment color collections to soft, durable
brushes.
Check out our top picks for a total transformation:
Begin with
skin
Transform your face into a flawless and smooth canvas
with the Mineral Infused Face Primer. Developed to combat against excess oil,
flaky dryness, enlarged pores and fine lines. This clear multipurpose skin
primer will prepare your skin so makeup goes on evenly for a long lasting satin
finish. Features a new and improved air pump! For best results, you may need to
pump the component several times before product dispenses.
Brush Up on
Beauty
Specially sheered brush tip absorbs the perfect amount
of eye shadow and provides long lasting color saturation. The comfort curved
brush contours the eye with natural gliding strokes for easy and accurate eye
shadow application.
All About
Eyes
Soft and fluffy, these vibrant, shimmering Long
Lasting Lustrous Eyeshadow colors can be used as eyeshadow or a bold liner. The
whipped gel texture is easy to blend and lightweight for lasting comfort and
wear. Perfect for highlighting the brow bone and adding extra shimmer for a
truly glam look.
Eye Definer
This soft pencil defines and shades the eye with rich
blendable color so you can use it as an eyeliner or eyeshadow. Infused with
Cocoa Butter, Shea Butter, Coconut, Jojoba, Mango and Sandalwood Oil to
condition and nourish the skin. The easy glide formula is perfect for creating
a dramatic smoky eye. This dual-ended pencil includes a sponge tip on one end
for blending and a built-in sharpener cap for convenient sharpening.
Run for
Cover
Maximum Coverage Concealer provides blendable,
wearable, customizable coverage for body and face. The Oil Free formula is
perfect for hiding tattoos, birth marks, dark circles, blemishes, scars and
more. Highly pigmented for for long-lasting, ultimate coverage and confidence!
Power to the
Pucker
e.l.f.
Essential Shimmer Lip Gloss ($2 each)
This high shine lip gloss is infused
with dazzling shimmer that gives the perfect amount of sparkle for instant
dimension on lips. The non-sticky, lightweight formula is rich and soothing for
comfortable wear.
Main
Mani
e.l.f.
Essential Glitter Nail Polish ($2
each)
Accent your manicure with dazzling
Glitter Nail Polish. Each glitter top coat features different glitter effects
for a range of sparkling options that best reflect your personal style. The
bristle design glides color on flawlessly, and quick dry formula gives perfect
application every time. Key nutrients infused with Vitamin E for stronger,
healthier nails.
Wanna
try it out for yourself?
e.l.f. cosmetics is opening of its
first-ever retail flagship in home-town New York City, on Broadway in Greenwich
Village. The 1,000 square-foot
e.l.f. Studio Store is a color-mecca offering collections from the e.l.f.
portfolio including essentials ($1 - $2.), studio ($3 - $6) and mineral ($3-
$8) topping out with approximately 600 products on-shelf.
The energy of the new digs, located at
741 Broadway, reflects a youthful vibe with loud music, while the sleek white
and silver aesthetic is a powerful draw.
Other
interesting store features include:
- FREE makeup lessons by professional makeup artists
- FREE makeovers by professional makeup artists
- Ample testers for every single item including color cosmetics, nail polish, and tools
- 10 large-screen televisions broadcasting top media placements, how-to’s and highlights at all times
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