Monday

Summer Makeup Essentials for the City Girl on the Go

In New York there is a premium on real estate and that's never truer then when it comes to your travel bag. As a true New Yorker, each weekend you are escaping the hot, humid city for a respite in the country, but those on-the-go know the struggle of trying to prioritize your products while maximizing your weekend looks. We recommend buying a second helping of your favorite products and permanently leave them in a weekend cosmetics case so you never have to stress about forgetting your favorite must-haves.

Another insider tip is to stock up on minis from your favorite brands to really supersized your stash without taking up space.

Our Essentials:

Make Your Peepers Go Pow!
Imagine lashes so long and full, they appear to have stretched wider and longer before your eyes! Now, you can infuse your lashes with superhero powers in just one coat using Superhero™ mascara. Proprietary Elastic Stretch Technology wraps each individual lash in a volume-boosting, lengthening and ultra-conditioning black cape of power and color that’s clinically shown to give you your strongest, longest, thickest and most defined lashes!
ItCosmetics Superhero Mascara, $24 at ItCosmetics.com

Conceal Your Night of Partying, Even at the Beach
This miracle worker uses Anti-Aging technology to help treat the appearance of lines, wrinkles and discoloration, conceal dark circles, age spots and redness, conceal facial imperfections without settling into lines and wrinkles; and helps to diffuse the appearance of wrinkles instantly. Plus because of this waterproof formula, it will keep you covered at the beach or pool.
ItCosmetics Bye Bye Under Eye Anti-Aging Waterproof Concealer, $24 at ItCosmetics.com

Avoid Looking Like a Weeping SnapChat Filter
You’ll become obsessed with this all-day (and all-night!) eyeliner – which is a good thing because you won’t be able to get it off! Utilizing cutting-edge technology this eyeliner glides on saturated rich color without tugging on your delicate eyelids. These liners are clinically shown waterproof even after eight hours of wear!
ItCosmetics No-Tug Waterproof Gel Eyeliner, $22 at ItCosmetics.com

Have No (Lip-Related) Regrets this Summer
The crème-de-la-crème of lip glosses! The formulation delivers high shine and rich pigment that glides on like a lightweight serum that instantly hydrates, repairs and protects lips. It’s created with super hydrating- infused with butters, oils and an Anti-Aging lip serum all in one!
ItCosmetics Vitality Lip Flush Lipstick Butters, $24 at ItCosmetics.com

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