I have a gripe about going to
the dentist (shocking, right?), but what I hate the most is when the tooth
enamel experts try to upsell me on every service. C’mon I have healthy teeth in my genes – there is no way I
need to fill all those “pre-cavities” – especially when they don’t exist!
Well the whitening wizards at Lavaan
must have heard my rants because they are now introducing LAVAAN, New York City’s first
dental spa. Literally, all they do
is specialize in premium dental cleaning and whitening (BOOOOM - picture Dry Bar
for your pearly whites).
Everyone new to the city is
always searching for a reliable dentist and it’s easy to put your trust in
these two NYU Dental School trained professionals.
What’s
their story?
While working at various dental
offices in recent years, Dr. Michelle Katz and her husband, Dr. Jeffrey
Rappaport found that many people enjoy having their teeth cleaned, but the
overall perception of a visit to the dentist’s office is quite negative.
They decided that the only way to change the way people view dental hygiene is to change the way people experience it. Following the
success of niche businesses, the couple decided to create a dental business that
specializes in whitening and cleaning only. No drills, no needles, no stress – just clean, white smiles in a
relaxing, spa-like environment.
Sounds
enticing, but what will this set me back?
An intense cleaning to reveal a
brilliant smile before a big event costs about $89 (much less than a regular
dentist office), and whitening treatments between $295-$395 (again
significantly less than a dentist’s office using the same equipment/whitening
systems).
For more information visit www.lavaansmile.com.
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