Thursday

What are the Best Fashion's Night Out Celebrations?


No matter what industry you work, it is impossible to ignore the influence of Fashion Week on our fair city.  Tonight is Fashion’s Night Out and while stores will be clamoring for your business, we wanted to make sure you spend your time (and money) wisely.  Check out our favorite events for this glamorous kick off celebration – hope to see you there:

Mercedes-Benz Fashion Week

Mercedes-Benz Fashion Week is quickly approaching and as the official sponsor, Mercedes-Benz is excited to kick-off the upcoming season at Lincoln Center in New York City.  This season, Mercedes-Benz celebrates its most iconic SUV, the G-Class (also known as the G-Wagon).  With a sculpted, muscular body and hand-crafted interior - the all-new 2013 G-Class is luxurious yet tough; it is fit for fashion.  This season, Mercedes-Benz is partnering with Barry's Bootcamp and exploring the best ways to stay fit for fashion, whether it's during the frenetic week of shows or when this season's spring collection hits your closet.  As always, Mercedes-Benz will also host its Star Lounge in Lincoln Center – a luxurious getaway for press, celebrities and tastemakers to relax in between shows.

Urban Decay and the Mud Coffee Truck- “Fuel Your Fashion Week: Part II”
On the heels of their success with last year’s partnership with the Eddie’s Pizza Truck, Urban Decay Cosmetics will be inviting fashion week goers to fuel up yet again. The Mud Coffee Truck will be parked outside Lincoln Center and MILK Studios serving up “NAKED” inspired coffee drinks and long-lasting make-up products to help keep show attendees fueled from Alexander to Zac.
·      When: September 8 – 10, 11am – 3pm
·      Deets: Invite only or with NYFW credentials; Follow @UrbanDecay411 for daily location

Walgreens Café: At the Corner of Milk and Made
As the official food sponsor of Milk Studios and MADE at The Standard, Walgreens will be feeding the models and designers during Fashion Week.  Two cafes and a sidewalk kiosk will be open for guests to enjoy sandwiches, veggies and hummus and packaged snacks.  Walgreens will also serve a freshly bagged “Haute Lunch” for models running from show to show.

Birchbox Sample Stop
At the Birchbox Sample Stop, editors and influencers are invited to curate their own Birchboxes and fill up on bags of candy… pulling cosmetic samples and treats alike from huge candy tubes. Enjoy snacks, drinks and a lounge area to recharge your phone/computer. Plus, get touch ups for your hair, nails and makeup from leading brands such a Stila and more so you stay fresh during Fashion Week.
·      When: September 7th-10th, 10am-6pm
·      Where: 459 West 15th Street (Between 9th and 10th Avenue) across from MILK
·      Deets: Invite only or with NYFW credentials

Piperlime
Piperlime will be kicking off Fashion Week with a bang with the grand opening of their first-ever retail store in SoHo, at 121 Wooster Street.   Piperlime Guest Editor Rachel Zoe will be there along with the best trends for fall, with music by Rev Run + DJ Ruckus and a special treat (while supplies last).
·      When: Thursday, September 6th from 6:00PM- 11:00PM
·      Where: 121 Wooster Street (Between Prince and Spring Street)


In honor of this unofficial holiday, NARS has added two new products to its 413 BLKR line-up, a Velvet Matte Lip Pencil and Duo Eyeshadow.
Both will be available beginning September 6, 2012 at the NARS 413 Bleecker Flagship Boutique in NYC, on narscosmetics.com, and at the following FNO retailers: Saks Fifth Avenue, Henri Bendel, Barneys New York, Lord & Taylor, and Bloomingdale’s. Also for Fashion’s Night Out, NARS International Stylist Lena Koro will be on hand creating fashion-forward looks. Visitors to the boutique will receive a complimentary 413 BLKR tote bag and deluxe sample bundle including a new Lover Mini Velvet Matte Lip Pencil and Mini Super Orgasm Blush (one per customer, while supplies last). 
·      When: Thursday, September 6th from 6:00PM- 9:00PM
·      Where: 413 Bleecker Flagship Boutique


MAKE UP FOR EVER
Celebrate a night of fun, fashion and color with MAKE UP FOR EVER. Visit one of our boutiques to design a custom eye shadow palette, selecting your four favorite shades from our full range of more than 125 colors. You can also pick your favorite palette case – we’ve collaborated with M&J Trimming, the fashion industry’s “go to” for crafting and accessories, to create four limited edition palette cases adorned with eye-catching decorations. Build your own MAKE UP FOR EVER Limited Edition FNO Palette for $59.00.

Purchase any product and receive a complimentary Star Powder & Aqua Eyes tin filled with two mini liners and two mini loose shimmer powders in must-have shades for fall. Macaroons and champagne will be served all evening.
·      When: Thursday, September 6th from 6:00PM- 9:00PM
·      Where: 555 Broadway Boutique

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